Faculty Sponsor: Professor Erika Franklin Fowler
Mallika Srinivas
Mallika is a rising junior from Chennai, India at Wesleyan University. She is currently pursuing majors in Government and Spanish and a minor in Data Analysis. In her free time, she enjoys painting, watching movies, and playing tennis. On campus, she is involved in Shakti, a South Asian organization. She also writes for the Arcadia Political Review. Moving forward, she hopes to use her skills for data analysis and policy recommendation.
Abstract: This study investigates the role of media consumption as a moderator in the relationship between race and economic evaluations. The economic outcomes of individuals have long been influenced by societal inequities, with race being a significant factor. Understanding the factors that shape people’s perceptions of economic possibilities and outcomes is crucial, and media consumption plays a critical role in shaping today’s culture. This research aims to examine how media consumption influences the relationship between race and economic evaluation, considering the narratives and financial information displayed in media. By specifically focusing on the weekly frequency of using television as an information source, the study assesses individuals’ economic judgments and evaluates the extent to which media perpetuates or challenges racial biases. By delving into the complex relationships between race, media, and economic attitudes, this study aims to provide insights into the intricate interplay among these factors. The findings of this study hold implications for policymakers, media professionals, and those in the education field as they develop strategies to address racial bias and promote more equitable economic narratives. Ultimately, a deeper understanding of how media consumption mediates the effects of race on economic evaluations can contribute to the creation of a more inclusive and just society.
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